These days, multimedia and social media marketing go hand-in-hand. A strong marketing strategy will incorporate a variety of mediums, such as images, podcasts, video, display ads, etc, instead of solely focusing on just one. Not only should you use a variety of media to promote your brand, you want to extend your exposure across many different platforms. In the past, placing an ad in the local paper or a television commercial was enough exposure for a brand. Today, however, businesses need to navigate the deep waters of social media, websites, search engines, digital advertising, print, radio, TV and the list goes on. At Utah Media Group, we will help you discover the most important marketing channels for your specific business and audience.

We build a winning narrative at the intersection of your unique story and your audience’s interests, and create original, compelling content that drives action – not just clicks. The challenge for every company is creating the right content that connects with the appropriate audience, at the right time. We create content strategies that are right for your customer to connect with your brand, in a trusted way. We don’t make content decisions based on trends, but we help you discover ways to connect with your customer on and offline. After all, every business is different, and has customers at different places in the purchase funnel.

The challenge for businesses today is figuring out how to generate a valuable return on social media marketing strategies. Many don’t even know where to start. In 2016, Facebook reported 1.59 billion active users, accounting for 71% of all internet users. Social media has changed the way people communicate, not just with family and friends, but also with businesses. Search engines like Google are now taking into consideration active and engaging social media profiles when determining search engine rankings. At Utah Media Group, we can help utilize your social media presence and make social networking engaging for your customers.

Targeted email marketing through Utah Media Group enables your business to reach thousands of consumers. Whether you are looking to create a responsive email campaign, improve your existing email marketing program, or expand your inbound leads across thousands of consumers who are interested in your products or services, we have a solution that will maximize your message. Utah Media Group helps companies and non-profits of all sizes communicate with their customers, establish relationships, engage and retain customers, and build credibility through email, social media, and mobile. Let’s get started with a free strategic consultation. Our team can help you create a fully integrated email marketing plan to produce verifiable results.

Our team is dedicated to building a strategy to create a successful behind-the-scenes for your brand. We will streamline the process to get everything aligned with your goals, and build you a clientele that will generate revenue. We will work with your company to create unique keywords for search engine optimization (SEO), creating an organic reach to versed and new customers alike. This will then allow us to design stunning landing pages that will engage your audience, as well as custom website security to protect your customers from fraudulent activity.