Entries by Jenna Roden

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Developing A Precise Call To Action

“CAR GIVEAWAY, READ THIS BLOG TO WIN” If only every call-to-action sounded that sweet. It motivated you to read this article, right? Optimizing your call-to-action is the secret to getting the best engagement and increasing sales from your company email or newsletter. What is a call-to-action? Exactly what the phrase indicates: calling on, or asking…