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Why You Need A Good Call To Action

Having a call to action or CTA is a necessity for good marketing practices. Although calls-to-action seems like a simple button you can add just about anywhere, it's important that you understand the role of a CTA and implement it correctly. So…

How Not To Do Digital Marketing

When done correctly, digital marketing can help boost sales, increase your customer base, and deliver a high ROI. In spite of its many benefits, businesses can still get it wrong when it comes to digital marketing. Here are a few actions to…
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Marketing Automation - Your New Best Friend

For individuals and organizations who view any form of automation as an annoyance rather than a convenience, the term "Marketing Automation" might sound a little intimidating. However, the set of tools that make up Marketing Automation are highly…