Web Hosting for Dummies

Without a doubt, web hosting is the single most neglected thing when it comes to running your business.  Most people don’t give a thought about the type of hosting and ultimately just buy the cheapest hosting they can find.  Of course, it’s…

Why do I need a designer?

Thinking of starting a business? If so, you want your brand to be viewed as professional, that may mean employing people who can help you achieve that. You have a product or service that you want to promote and sell, and the person that will…
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5 Tips For a Successful Marketing Video

A well filmed video is important when establishing a brand. Follow these five rules to make a successful marketing video for your business. Storyboard The storyboard is like your instruction manual for your video or movie, and will help…

Understanding Facebook Metrics that Matter

Facebook can be a powerful and inexpensive platform on which to advertise your business. However, if you’ havw ever run an ad campaign on this site, you might’ have realized that it can be difficult to understand how it performed. To help…
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Create a Social Media Marketing Strategy

It’s normal to feel overwhelmed when starting a social media marketing strategy from the very beginning. One way to ease the stress you’re feeling is to create a plan. Here are a few tips to consider when working on your social media…

Gaining Brand Exposure on Social Media

A brand is more than a name, a logo, a color palette, and a slogan—it’s the combination of every product your business produces, every interaction your business has with its customers, every feeling a consumer associates with your business,…
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Guidelines for Hierarchy

The title for this post is “Guidelines for Hierarchy”, because there really isn’t a set of rules that dictate whether a design has god hierarchy or not.  But if you follow these guidelines you will be able design something quickly and…
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5 Tips For a Successful Marketing Video

Lets face it, video is taking over and it's taking over fast! While some of us are gifted at making marketing videos, others could definitely use the help! And there is nothing wrong with that! It takes a lot of practice to create a marketing…
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Setting Up For a Video Shoot

  So you’re ready to start shooting video for your first client, what do you do?  The first steps are to make sure you have the right equipment; a camera that will shoot video, something to record sound with, a light source, and a…
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The Many Hats of a Creative - What It Takes to be in a Creative Role

Creative roles are unique and fun in it's own. You get to see ideas come to life! I recently got my in for being a creative and it's been beyond rewarding. Little did I know, how many hats a creative actually wears and the importance of being…